Have you ever walked by a street seller and ended up purchasing an item you never thought you needed?
This is because the salesperson was persuasive, a quality that all managers need to possess.
Some people are born with persuasion skills, while others simply have to master them.
As a leader, you must be able to get people to believe in you, be on your side and fight your battles with you without actually telling them they have to do it.
To start honing your persuasion skills, first learn about characteristics of persuasive people.
Believe In Themselves
Persuasive individuals know one thing – if you want others to believe you, you have to first believe in yourself.
This can sound easier than it is, because most of us have doubts about our abilities and skills; however, persuasive people overcome those doubts by knowing that they will persevere in the face of challenge.
To help yourself be more confident, you must review your successes and tell yourself daily that you are intelligent, capable and motivated to achieve whatever you put your mind to.
Once you believe in yourself, it will be easier to persuade others to do it as well.
To get people to listen to you, follow your advice or buy something from you, you need to get them excited.
How do you do that?
Not in a boring and monotone way, which will simply bore your listeners.
Persuasive individuals are always energetic; think about a car salesman or a door-to-door salesman – these people are always excited, speak loudly and quickly and really enthusiastically.
To increase your energy levels, make time for exercise in the morning to pump up your endorphins.
Have a healthy breakfast with fresh vegetables and healthy fats, such as coconut oil.
Give yourself a pep talk, and practice beforehand!
The key to persuading people is to truly know what you are talking about.
If you are trying to sell a product or service, you must become an expert on it.
You have to anticipate any question, and be able to answer it, otherwise you will not look credible.
To prompt your employees to do something, such as take on a new project or client, you need to be able to demonstrate how to do it first.
Learn the ins and outs of what you are proposing, and show your team what must be done so you can persuade them that they can do it too.
Head of Training and Development
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Mark Williams is a learning and development professional, using business psychology and multiple intelligences to create fascinating and quickly-identifiable learning initiatives in the real-world business setting. Mark’s role at MTD is to ensure that our training is leading edge, and works closely with our trainers to develop the best learning experiences for all people on learning programmes. Mark designs and delivers training programmes for businesses both small and large and strives to ensure that MTD’s clients are receiving the very best training, support and services that will really make a difference to their business.