Have You Fired a Customer Lately?

As a salesperson, or sales team leader, it is important that you recognize exactly when a customer has crossed the line from profitable to draining. While it is important, from a customer service aspect, for each customer to feel as though he’s your largest client, the truth is that you should be spending most of your time attempting to retain the clients who are the most likely to make repeat purchases. Otherwise, you’re simply spinning your wheels and your book of business will never grow. Learn More