When trying to get a message across to your team, there is no better way of doing so than to tell them a story.
Storytelling captures your audience’s attention and emotions, leaving them feeling motivated.
However, how do you keep them engaged throughout the story?
In the following three ways:
Pick A Proven Storytelling Technique
Not many of us are great storytellers, and if our goal is not to put our audience to sleep or give them extra time to text on their phones, utilising a proven storytelling technique is the way to go.
Everyone loves a good folktale, which has been incorporated into most of the stories and movies of today.
Also called a hero’s journey, it focuses on a person who leaves the comforts of their homeland to explore the great unknown.
After experiencing a difficult time through some sort of trial, the hero comes out a victor and comes back home with newfound wisdom.
Tho monomyth is a great tool for motivating your team to take risks and venture into the great unknown to be more creative and innovative.
In Medias Res
This type of story grasps the audience attention by not starting at the beginning, but at the peak of the story.
By getting to the most exciting part first, you will excite your listeners enough to hear the rest of the story, starting from the beginning.
This is great to use at a meeting, when your team is used to long and drawn out speeches and tends to withdraw right from the beginning!
Keep It True & Simple
You don’t need to compare yourself to a best-selling writer when coming up with a story to engage your team.
It doesn’t need to be a fantastic adventure, but a true and simple message that can really resonate with your employees.
You can help build a better relationship with your staff if you tell them true stories from your past.
By sharing with them the hardships and tribulations that you faced in your career, you will not only create an emotional connection with them, but you will motivate them to succeed amidst the challenges at the workplace.
Remember that your message needs to be simple and coherent to your audience.
The more complex and convoluted it is, the more chance you have of losing the listeners along the way.
Head of Training and Development
Originally published: 25 July, 2017
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