A little girl was waiting her turn in the queue in the shop. Being only seven years old, she displayed that childhood naivety that endears us to young minds. She was obviously on an important errand for her mother.
As the queue got smaller and smaller, she approached the counter with trepidation. The shopkeeper asked what she wanted.
“Please?” she enquired, eyes wide open. “Can I have a large jar of jam?”
“Why, of course!” replied the shopkeeper, and went to the well-stocked shelves. He handed over a standard sized jar to the little girl.
Contemplating the jar for a few moments, the girl looked up to the shopkeeper and asked, “Is this large?”
What a good question! Naturally, in order to answer any question like that, we need an effective benchmark from which to measure and compare, whether we are talking about sizes of jars or sales campaigns. Unless we have a very clear vision of what our problem is and how we wish to solve it, our focus gets misdirected or, at best, foggy.
When communicating ideas, concepts, visions, problems, challenges, or the like, to our team members, we must be sure that they have a clear understanding of what the desired results actually look, sound and feel like.
If they ask any clarifying questions, then think back to how you communicated the idea. Was it clear enough? Obviously not.
Analyse what kind of questions your team may have before speaking to them. Then you can answer those questions before they even come up.
Being clear in our heads exactly what the results looks like before we even start is a good concept to follow in any communication we have with others. Then, when they ask, “Is this large?” we can reply with certainty!
Looking for more information on improving your communication skills? Try this article:
Head of Training